William Shakespeare was a 16th-century "content creator"; indeed the words of plays written in meter were not unlike modern rap in some ways, and how people followed their favorite thespians would be familiar to modern audiences.
In the cold winter of 1593, Will was revising drafts of Richard III while also fuming about a recent dust-up with another actor on the London scene. King Richard's story inspired him to write some withering insults...
You see, 1593 was the winter of his diss content.
This Mastodon instance is for people interested in technology. Discussions aren't limited to technology, because tech folks shouldn't be limited to technology either!